Communicate2Influence

Stepping into my first MBA classroom eight years ago, I thought authority and expertise were all I needed to inspire change. What I found instead was a room full of brilliant professionals pushing back, challenging me to rethink everything I knew about teaching - and leadership. In this article I share some surprising lessons that have reshaped my approach both in the classroom and busienss.

82% of my recent class of the Game Changers Academy Poland responded that I need storytelling to build a compelling vision of the change and the future we are heading towards. Storytelling can be your game changer in driving changes, serving as a catalyst for transformation. Let’s delve deeper into the WHY, HOW & WHAT of storytelling.

The benefits of being visible are sound and clear. Since I started building my public visibility, I’ve experienced more business inquiries, invitations to speak at conferences, lectures at business universities, and valuable connections. Some people might think visibility is the same as popularity, but I see it differently. I believe it goes beyond just being popular. In this short article I describe different levels of visibility.

Nauczyłam się, jak zarządzać swoim wewnętrznym krytykiem, jak uciszać jego głos i jak z odwagą pokazywać mój głos na forum. To był początek mojej drogi do świadomego budowania pozycji i wpływu, w tematach, które są dla mnie ważne. Tymi lekcjami podzieliłam się z uczestniczkami konferencji Pulsu Biznesu w styczniu 2024 roku, tym artykule - opowiadam o ETOSIE.

Why do sales & marketing people need to practice storytelling and sales conversations?

Top challenges in B2B Selling in 2023
How do we address the most pressing challenges in B2B Selling?